Product Packaging & Marketing

PRINT DESIGN, BRAND & IDENTITY DEVELOPMENT, MARKETING

Peoples Herbs, herb product
Classical Pearls, product label re-design
Classical Pearls, product label re-design
Classical Pearls, product label, including mockup and product template
Blue Poppy Enterprises, DVD slipcase and faceplate (series)
Blue Poppy Enterprises, DVD slipcase (series)
Blue Poppy Enterprises, DVD slipcase (series)
Blue Poppy, Natural Botanical Extracts, product packaging

Various Clients

DESIGN PRODUCT PACKAGING, MARKETING, AND SALES MATERIALS

2014-2020

Most of the product packaging I have designed is for Chinese herbal formula manufacturers. In most cases, the design or redesign of outdated packaging was executed in conjunction with the development of marketing and sales materials for both print and online deployment.

I also worked closely with Blue Poppy Continuing Education to transpose educational lectures and demonstrations to DVD format due to customer demand for the product. The DVD’s are part of a larger set of presentations.

Sales, Marketing, and Product Education materials are available in other portfolio items.

Skills & Deliverables

Design or re-design packaging aimed at a niche target audience, namely Chinese medicine practitioners. Develop and design marketing, sales, and educational materials for the web and print, including general product spec sheets and product use guides.

  • Graphic Design (print)

  • Technical and Expository Writing

  • Marketing, Brand and Identity Development

  • Print Production and Project Management

Fort Creative, LLC | Portland, Oregon

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