Various Clients
DESIGN PRODUCT PACKAGING, MARKETING, AND SALES MATERIALS
2014-2020
Most of the product packaging I have designed is for Chinese herbal formula manufacturers. In most cases, the design or redesign of outdated packaging was executed in conjunction with the development of marketing and sales materials for both print and online deployment.
I also worked closely with Blue Poppy Continuing Education to transpose educational lectures and demonstrations to DVD format due to customer demand for the product. The DVD’s are part of a larger set of presentations.
Sales, Marketing, and Product Education materials are available in other portfolio items.
Skills & Deliverables
Design or re-design packaging aimed at a niche target audience, namely Chinese medicine practitioners. Develop and design marketing, sales, and educational materials for the web and print, including general product spec sheets and product use guides.